10 Top Tips for Marketing on Facebook
For many people, Facebook is a place where they waste time. But, when used for Social Media Marketing purposes, Facebook can be used a great way to spend your time. Millions of people are Facebook members, and you can see amazing results when you reach them. This article is going to help you get what you need out of Facebook Prospecting.
1. Reply and Respond
Always respond to comments written about you or to you on Facebook. You will have to closely monitor your wall and watch for @ messages pertaining to you. Reply to all your subscribers, particularly those that have questions and/or concerns.
2. Do a Giveaway
One method for generating interest in your business is by having a giveaway. You can encourage buyers to join when you offer some free products to your regular subscribers. Make your winners viewable to maintain the legitimacy of your contest.
3. Don’t Spam
Keep your Facebook page from becoming covered with spam. Take advantage of filters which allow constant monitoring of your Facebook page, even when you are away. Anyone who has administrative rights to your page can filter out specified keywords simply by entering them into this tool.
4. Share Valuable Content
Consider Facebook as a good way to share your content. Facebook isn’t just about informal chit chat, it’s also a major content format. Create your content with this in mind. Create informational posts and videos to post on your Facebook page. Facebook will bring you a great deal of traffic if you do.
5. Answer Questions – Become the Expert
Make sure that you stay active answering the questions on your Facebook page. Show your gratitude to followers for contacting you, and try to provide as much helpful information as you can. When you already have an answer available on your website, link to it.
6. Don’t post on other Pages or Profiles
You must know when it’s okay to post on another person’s Facebook page about your business. When posting on other’s Facebook pages, it can get you significant attention. But, be sure it is positive attention. Make postings on other Facebook pages only if you have worthy content. Avoid spam at all costs.
7. Create a Niche Specific Group
Consider creating a Facebook group for you company. This allows you and your customers a place to chat and learn. Let groups know about your special discounts and other useful information. That can be a good way to get to know all the people who may purchase your products.
8. Post with Purpose
Do not talk about things that you cannot connect with your brand. You may want to discuss current evens or share a person update, but remember these topics may not be of interest to your subscribers. Keep the business and personal pages separate so you can focus on your business better.
9. Have a Strategy
Apply real resources to your Facebook marketing. Marketing on Facebook is no cake walk. If you just add posting to Facebook to the job responsibilities of someone who is already overworked, you shouldn’t be surprised when you get poor results. Distribute the resources to get more out of it.
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10. Be Real
Keep it real. The more you let your personality shine and are consistent the more people will relate to you and you can start leading conversations that actually sell.
Though some people are on Facebook to share pictures and play games, it can be used by you to market your business. By using Facebook marketing techniques like those outlined above, you’ll be able to turn the site into a strong supporter of your business. You can do incredible things by taking advantage of what you have learned.
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